top of page
Envoque Portfolio
A selection of work shaped through collaboration.
Each project reflects our thoughtful approach to understanding vision, refining ideas, and creating creative outcomes with clarity and intention.
SACOB Website Redesign
The SACOB website redesign was a two-month collaborative project focused on transforming the institution’s digital presence into a modern, intuitive, and student-centred experience. Our role centred on leading the front-end design direction — from early wireframes to final UI — and working closely with developers, project managers, copywriters, and the marketing team to bring the vision to life.
We began by creating a full set of wireframes that mapped the user journey across key pages, including the homepage, course categories, student success stories, and support pathways. From there, we developed the complete visual direction: layout systems, component styling, colour application, typography hierarchy, button states, and icon usage. Throughout the build, we partnered closely with the development team to supply detailed assets, specifications, interactions, and on-brand image selections to support a clean and accurate implementation.
A significant part of the process involved curating and selecting over 200 images to match the refreshed identity — diverse, warm, authentic visuals that reflect SACOB’s values and speak directly to students at different stages of their journey. These curated images helped humanise the brand and brought clarity and warmth to key sections throughout the website.
We also collaborated with copywriters and the marketing team to shape and refine website messaging — guiding headlines, section content, and microcopy to ensure the tone remained supportive, future-focused, and aligned with SACOB’s mission.
This project is a clear example of how we work: collaboratively, intentionally, and in partnership with others. The result is a redesigned digital experience that feels modern, cohesive, and grounded in the needs of real students — delivered through thoughtful design and cross-disciplinary teamwork.
We began by creating a full set of wireframes that mapped the user journey across key pages, including the homepage, course categories, student success stories, and support pathways. From there, we developed the complete visual direction: layout systems, component styling, colour application, typography hierarchy, button states, and icon usage. Throughout the build, we partnered closely with the development team to supply detailed assets, specifications, interactions, and on-brand image selections to support a clean and accurate implementation.
A significant part of the process involved curating and selecting over 200 images to match the refreshed identity — diverse, warm, authentic visuals that reflect SACOB’s values and speak directly to students at different stages of their journey. These curated images helped humanise the brand and brought clarity and warmth to key sections throughout the website.
We also collaborated with copywriters and the marketing team to shape and refine website messaging — guiding headlines, section content, and microcopy to ensure the tone remained supportive, future-focused, and aligned with SACOB’s mission.
This project is a clear example of how we work: collaboratively, intentionally, and in partnership with others. The result is a redesigned digital experience that feels modern, cohesive, and grounded in the needs of real students — delivered through thoughtful design and cross-disciplinary teamwork.
South African College of Business
The SACOB project centred on modernising and expanding an existing brand rather than creating a new one. Working with the original logo, Envoque Studio refined and elevated the surrounding identity system to create a clearer, more cohesive, and contemporary visual presence while preserving the credibility and legacy of the institution.
The updated brand system introduced a refreshed colour palette that communicates trust, professionalism, and accessibility. These colours now form a strong foundation across digital and print applications, ensuring consistency throughout all student, corporate, and marketing touchpoints.
Typography was modernised to create a clearer hierarchy and stronger readability across platforms, balancing academic heritage with a more current, digital-forward sensibility. This established a typographic structure that feels confident, approachable, and aligned with SACOB’s mission.
The identity system was expanded through updated iconography, layout rules, and photography direction, creating a visual language that is both structured and flexible. The new icon set uses clean, modern lines, while the photography approach balances aspirational academic visuals with authentic, student-centred storytelling.
Brand voice guidelines were also refined to support SACOB’s values of integrity, empowerment, and quality. This helped unify communication across departments, ensuring the brand sounds as consistent as it looks.
Overall, this project transformed a pre-existing logo into a complete, modernised identity system — one that feels cohesive, credible, and aligned with SACOB’s long-term vision for growth.
The updated brand system introduced a refreshed colour palette that communicates trust, professionalism, and accessibility. These colours now form a strong foundation across digital and print applications, ensuring consistency throughout all student, corporate, and marketing touchpoints.
Typography was modernised to create a clearer hierarchy and stronger readability across platforms, balancing academic heritage with a more current, digital-forward sensibility. This established a typographic structure that feels confident, approachable, and aligned with SACOB’s mission.
The identity system was expanded through updated iconography, layout rules, and photography direction, creating a visual language that is both structured and flexible. The new icon set uses clean, modern lines, while the photography approach balances aspirational academic visuals with authentic, student-centred storytelling.
Brand voice guidelines were also refined to support SACOB’s values of integrity, empowerment, and quality. This helped unify communication across departments, ensuring the brand sounds as consistent as it looks.
Overall, this project transformed a pre-existing logo into a complete, modernised identity system — one that feels cohesive, credible, and aligned with SACOB’s long-term vision for growth.
Wildflower Kitchen
Wildflower Kitchen’s identity was designed to capture the heart of the brand: warm, handcrafted, and rooted in the comfort of homemade food. The visual system draws inspiration from wild botanicals — delicate line illustrations paired with a calm, organic layout structure — creating a brand world that feels both artisanal and refined.
The identity centres around an elegant floral illustration that acts as a signature mark across the brand. Paired with a soft, serif-led logotype, it reflects the handcrafted, nostalgic essence of the business while maintaining a sense of modern simplicity. This foundation allowed for a flexible suite of logo variations that adapt easily across packaging, signage, social content, and print materials.
To complement the illustration work, we developed a warm, nature-inspired colour palette — including mustard gold, soft cream, deep berry, and charcoal. These tones anchor the brand in a sense of homeliness and earthiness, creating a cohesive visual mood across all applications.
Photography direction further supports this feeling: rustic textures, baked goods, natural light, and cosy kitchen scenes that enhance the brand’s homemade character. Together with the packaging and print treatments, the visual system positions Wildflower Kitchen as a brand that celebrates slow moments, heartfelt meals, and the beauty of simple ingredients.
The result is a thoughtful identity that feels grounded, inviting, and authentic — a brand system that brings the warmth of the kitchen into every touchpoint.
The identity centres around an elegant floral illustration that acts as a signature mark across the brand. Paired with a soft, serif-led logotype, it reflects the handcrafted, nostalgic essence of the business while maintaining a sense of modern simplicity. This foundation allowed for a flexible suite of logo variations that adapt easily across packaging, signage, social content, and print materials.
To complement the illustration work, we developed a warm, nature-inspired colour palette — including mustard gold, soft cream, deep berry, and charcoal. These tones anchor the brand in a sense of homeliness and earthiness, creating a cohesive visual mood across all applications.
Photography direction further supports this feeling: rustic textures, baked goods, natural light, and cosy kitchen scenes that enhance the brand’s homemade character. Together with the packaging and print treatments, the visual system positions Wildflower Kitchen as a brand that celebrates slow moments, heartfelt meals, and the beauty of simple ingredients.
The result is a thoughtful identity that feels grounded, inviting, and authentic — a brand system that brings the warmth of the kitchen into every touchpoint.
Freckles
The Freckles identity began with an existing logo: a warm, expressive illustration that captures the brand’s spirit — playful, human, and stitched with soul. Building from this foundation, Envoque Studio developed the full brand look and feel, creating a cohesive visual system that extends the logo into a complete, usable brand world.
Working with the established illustration style, we expanded the brand into a rich, earthy colour palette — including tones like Geranium Bud, Tense Terracotta, Guerilla Forest, Philodendron, and Gothic Gold — ensuring harmony between the logo and all supporting assets. This palette became the backbone of the visual language across digital and print.
To bring the brand to life in real-world applications, we developed packaging patterns, swing tags, stationery, and business cards. Each application uses the Freckles illustration style, floral motifs, and warm tones to maintain continuity while introducing structure and clarity. The swing tags and business cards incorporate playful iconography, consistent layout systems, and purposeful use of space, ensuring a recognisable brand presence across all product touchpoints.
We also created digital assets such as email signatures and content direction, focusing on the brand’s voice: playful but purposeful, warm, expressive, and rooted in creativity and community — a tone reflected on page 8 of the brand book. This translated into a set of content pillars that support storytelling, behind-the-scenes moments, trend interpretation, and customer connection.
The result is a cohesive brand system built around an existing logo — expanding it into a fully realised identity with structure, clarity, and emotional depth, while honouring the Freckles ethos: “Made with heart, stitched with soul.”
Working with the established illustration style, we expanded the brand into a rich, earthy colour palette — including tones like Geranium Bud, Tense Terracotta, Guerilla Forest, Philodendron, and Gothic Gold — ensuring harmony between the logo and all supporting assets. This palette became the backbone of the visual language across digital and print.
To bring the brand to life in real-world applications, we developed packaging patterns, swing tags, stationery, and business cards. Each application uses the Freckles illustration style, floral motifs, and warm tones to maintain continuity while introducing structure and clarity. The swing tags and business cards incorporate playful iconography, consistent layout systems, and purposeful use of space, ensuring a recognisable brand presence across all product touchpoints.
We also created digital assets such as email signatures and content direction, focusing on the brand’s voice: playful but purposeful, warm, expressive, and rooted in creativity and community — a tone reflected on page 8 of the brand book. This translated into a set of content pillars that support storytelling, behind-the-scenes moments, trend interpretation, and customer connection.
The result is a cohesive brand system built around an existing logo — expanding it into a fully realised identity with structure, clarity, and emotional depth, while honouring the Freckles ethos: “Made with heart, stitched with soul.”
The Shack Distillery
The Shack Distillery brand was developed as a modern, clean identity that balances craft authenticity with contemporary simplicity. The project began with a full visual identity system — including a flexible logo suite, refined typography, and a bold, distinct colour palette — designed to give the brand a strong, recognisable presence across print and digital touchpoints.
From there, the focus shifted to packaging. Each gin flavour received its own individual label treatment, using colour, illustration, and layout to differentiate products while maintaining a cohesive, unified brand look. The designs were intentionally minimal to draw the eye to the logo and flavour profile, ensuring clarity and easy expansion as new variants are introduced.
The project extended into stationery, business cards, email signatures, and print materials — all designed to mirror the brand’s clean, modern aesthetic. Finally, the digital and social media direction brought the brand to life online, using striking product visuals and lighthearted messaging to create a memorable, consistent presence across platforms.
Overall, the identity was shaped to feel contemporary, adaptable, and unmistakably The Shack — a brand system built for clarity, distinction, and long-term growth.
From there, the focus shifted to packaging. Each gin flavour received its own individual label treatment, using colour, illustration, and layout to differentiate products while maintaining a cohesive, unified brand look. The designs were intentionally minimal to draw the eye to the logo and flavour profile, ensuring clarity and easy expansion as new variants are introduced.
The project extended into stationery, business cards, email signatures, and print materials — all designed to mirror the brand’s clean, modern aesthetic. Finally, the digital and social media direction brought the brand to life online, using striking product visuals and lighthearted messaging to create a memorable, consistent presence across platforms.
Overall, the identity was shaped to feel contemporary, adaptable, and unmistakably The Shack — a brand system built for clarity, distinction, and long-term growth.
Mary Beth Fashion
The Mary Beth Fashion identity was designed to capture the brand’s bold, joyful personality through a vibrant, retro-inspired visual system. The project centred on creating a distinctive logo mark and expressive rainbow motif that reflects the brand’s colour-driven aesthetic and playful approach to fashion. This became the foundation for a full identity system that balances personality with clarity.
A dynamic colour palette — including shades like Backbone, Summerdaze, Sundowner, Blushing, and Pretty Purple — established a strong visual signature across digital and print applications. These colours work alongside a flexible logo suite and curved linework to create consistency while allowing for variation and creative expression across content and brand touchpoints.
The identity extended into business cards, item tags, packaging patterns, and email signatures, all designed to reinforce the brand’s bold, approachable energy. Each application uses the signature rainbow lines and clean typography to maintain recognisable continuity while celebrating individuality.
To support digital storytelling, a set of social media content pillars and a visual “content bubble” system were developed — including guidelines for striking backgrounds, grouped item staging, friendly faces, and dramatic retro accessories. These frameworks help the brand stay consistent while keeping its digital presence fresh, expressive, and trend-aligned.
Overall, the Mary Beth Fashion identity is bright, confident, and unmistakably expressive — a visual system that honours the designer’s personality while giving the brand strong cohesion and room to evolve.
A dynamic colour palette — including shades like Backbone, Summerdaze, Sundowner, Blushing, and Pretty Purple — established a strong visual signature across digital and print applications. These colours work alongside a flexible logo suite and curved linework to create consistency while allowing for variation and creative expression across content and brand touchpoints.
The identity extended into business cards, item tags, packaging patterns, and email signatures, all designed to reinforce the brand’s bold, approachable energy. Each application uses the signature rainbow lines and clean typography to maintain recognisable continuity while celebrating individuality.
To support digital storytelling, a set of social media content pillars and a visual “content bubble” system were developed — including guidelines for striking backgrounds, grouped item staging, friendly faces, and dramatic retro accessories. These frameworks help the brand stay consistent while keeping its digital presence fresh, expressive, and trend-aligned.
Overall, the Mary Beth Fashion identity is bright, confident, and unmistakably expressive — a visual system that honours the designer’s personality while giving the brand strong cohesion and room to evolve.
bottom of page